is a graphic designer creating visual identities and narrative environments, currently in the Bay Area.
Showcasing community ties and activist roots at UC Davis.
A Center for Communities
Born from student activism, the Cross Cultural Center at UC Davis serves as a base for cultural clubs. The CCC offers resources to host events and to grow leadership skills.
The Mission
The CCC partnered with Student Affairs Marketing and Communications (SAMC) to create new visuals to bring awareness of their resources. Their services were unclear in comparison to the specific student cultural centers.
Advocacy and Community

Branding for the CCC came from their history of cultivating advocacy and unifying communities. The phrases “Find Your Community” and “Activate Your Voice” welcome and empower students.
The new direction features bold colors and student activism.
Credits
Senior Graphic Designer - Jennifer D. Vaughn
Student Graphic Designer - Karissa Tom
Video and Photography - Student Affairs Marketing & Communications